Program for the 2012 Independent Plant Breeder's Conference	
Thursday, November 1st	
6:00-8:00pm	Evening Cocktail Reception & Registration at Embassy Suites, Lindbergh Ballroom 2nd floor	
Friday, November 2nd – Basic in Business Success	
8:00 - 8:30	Registration 	
		
8:30-8:45	Introduction to IPBC	
	History of the event and the ASHS trials conference.	
Rick	Matt Taylor/Rick Grazzini	
8:45-9:30	From Passion to Profession turning an avocation into a career	
Dan	Dan Heims, President of Terra Nova Nurseries 	
9:30-10:15	Breeding 101	
Dan	Janet Egger, Terra Nova Nurseries	
10:15-10:30	Coffee Break        catering by Voodoo Donuts	
10:30-11:15	Protect yourself and Protecting Your Genetics. Understanding trial agreements and setting up the contracts. What happens when you sell the plant? Promote the plant? Want to patent the plant? What IS a utility patent? 	
Rick	Penny Aguirre, Biological Patent Services and an attorney in the field 	
11:15-12:00	Finding the plant/ Improving the plant.	
Dan	Sean Hogan - From the plant explorer/breeder, getting a plant to market	
Dan	Kelly Norris - Working with native genetics and improving hybrids.	
12:00-1:00	Lunch Buffet	
1:00-1:45	Trials and Tribulations…You don't KNOW heat!.	
Kevin 	Jimmy Turner -Senior Director of Gardens, Dallas Arboretum & Botanical Society	
1:45-2:30	Protect yourself and Protecting Your Genetics. 
Changing patent laws this year. How does Royalty Administration International (RAI) work for the breeder? Plant policing and protection.	
Rick	Sam Rizzi RAI 	
2:30-2:45	Coffee Break          catering by Voodoo Donuts	
2:45-3:30	Market Trends & Panel of marketers answering these questions: Successes & Failures from the last 5 years – we learn from them both. What counted for the success of (5 plant examples), what brought about their failure (5 plant examples)?	
Rick	Peter van Rijssen and others	
3:30-4:15	Open slot for speaker (International Guest)	
Matt		
4:15-5:00	How does an independent plant breeder cooperate in the world of corporate breeding? 2 corporate breeding companies outline what they look for in independent breeding programs.	
Kevin/Dan/Rick	Chuck Pavlich  and others 	
5:00-5:30	Ask the Breeder:  Talk to a blend of amateur & professional plant breeders in the group to have act as a question and answer service, seat them all behind a table and let folks ask them what has worked and not worked for them.	
Kevin/Dan/Rick	Breeder panel 	
6:00	Dinner on your own	

Saturday, November 3rd  – Advanced Techniques in Breeding	
7:30 - 8:00	Networking	
		
8:30-9:00	What is the value of innovation? A grower/retailer perspective	
Dan	Jack and Mark Bigej,  Al’s Garden Center, a progressive retailer 	
9:00-9:45	Open slot	
Matt		
9:45-10:15	Pollinators – What you should use and what you should know 	
Rick	Speaker tba	
10:15-10:30	Coffee Break  catering by Voodoo Donuts	
10:30-11:15	ARS Corvallis – Germplasm Center, GRIN – How do we use this tool?	
Rick	Dr. Kim Hummer, Research Leader, USDA	
11:15-12:00	Twice in Nice – the Art of Ploidy Manipulation
The Flow Cytometer and its use in Ploidy Manipulation of Woody Ornamentals	
Matt	Ryan Contreras, OSU Corvallis	
12:00-1:00	Lunch Buffett	
1:00-1:30	Plant Breeding Jeopardy – mock up this up with 4 of our funnier speakers, and discuss the problems with getting a plant introduced. Categories: Conflict of Interest, Wacko on Line 1, Where’s my check? This incredible plant. Address common questions and issues faced by breeders in a funny way.	
Dan/Rick	Moderator: Dan Heims *(Panelists Rick Schoellhorn	
1:30-2:15	Tissue Culture Services – what can a lab do for you?	
Rick/Dan	Dr. Harini Korlipara – Terra Nova Nurseries, Steve McCullough - Mountain Shadow Nursery and others	
2:15 -2:30	Coffee Break           catering by Voodoo Donuts	
2:30-3:15	Using chemical mutagens & Molecular markers: How to stay realistic about what they can do	
Rick 	Dr. Rick Grazzini/ Dr. Mike Uchneat, Garden Genetics	
3:15-4:00
Rick 	How to start your own plant breeding company and compete with the big boys 
Michael Dobres/NovaFlora	
4:00-5:00	Crops by category – A break out session to allow you to meet with product managers in the crop area you work in. What services do they offer? What crops/ideas are they interested in? How do they work with breeders? A chance for smaller group interaction.	
	Annual Crops	Perennial Crops	Woody & Small Fruit Crops	
Signs: for each group	Rick Schoellhorn,
Chuck Pavlich, and Symposium Sponsors  	Dan Heims, and Symposium Sponsors  	Peter van Rijssen and Symposium Sponsors  	
5:00-5:30	Tours for Sunday, Wrap up business, hand in evaluation forms. Next location in 2012? 	
6:00	Dinner on your own	
note	Times and speakers may change as we finalize plans	

Sunday, November 4th – Tour in the Portland Oregon Area
Time	Destination	Description	
8:15 AM	Board Buses		
8:30 AM	Leave Embassy Suites		
~9:00 AM	Arrive Cistus Nursery 	Cistus Nursery is a retail micro-nursery located on scenic Sauvie Island, 15 miles northwest of Portland, Oregon. Cistus offers Mediterranean climate, southern hemisphere, hardy tropical plants, and more. Come visit the nursery and wander through the display gardens, or browse our Plant Lists and have a small piece of the nursery sent to you through the mail... Plants are our passion, and sharing our treasures with plant lovers is our joy.
Location: 22711 NW Gillihan Road, Portland, OR 97231 | Map
Hours: every day 10 am to 5 pm
Phone  503-621-2233 | Fax  503-621-9657 Email: info@cistus.com 	
10:30 AM	Depart Cistus Nursery 		
11:10 AM	Arrive Japanese Garden 	Japanese Garden of Portland OR
Proclaimed the most authentic Japanese garden outside of Japan, the Portland Japanese Garden is a 5.5-acre haven of tranquil beauty nestled in the scenic west hills of Portland, Oregon.
Hours of Operation: 12-4 p.m. Monday, 10 a.m.-4 p.m. Tue–Sun
Email: info@japanesegarden.com | phone (503) 223-1321 | Directions 	
12:40 PM	Depart Japanese Gardens
Box lunch on the bus	
Quiznos – Either beef, chicken, or vegetarian, please specify	
1:40 PM	Arrive at Terra Nova Nurseries 	Terra Nova Nurseries 
Our beautiful plants are the result of the innovation of our amazing breeders. New flower colors, new flower shapes, and fascinating foliage fill every designer's niche.
See novel improvements in the plants we are famous for, and a few surprising introductions in new genera!
Tours by appointment only Phone: 800-215-9450 | Fax: 503-263-3152
Address: 10051 S. Macksburg Rd., Canby, OR 97013
 Contact: dan@terranovanurseries.com 	
3:15 PM	Depart Terra Nova Nurseries		
4:45 PM	Arrive Chinese Gardens	Lan Su Chinese Garden is one of Portland’s greatest treasures—a powerfully inspiring experience that takes you through time, offering a window into Chinese culture, history and way of thinking. Ever changing, Lan Su always has something new to offer - by the minute, by the hour, and with the seasons. Enter the wonderland.
Hours of operation,  Directions , Phone 503.228.8131|Fax 503.228.7844
Email: web@lansugarden.org 	
5:45 PM	Depart Chinese Gardens 
Walk to Fong Chong Restaurant  		
6:10 PM	Arrive Fong Chong Restaurant  	Fong Chong
301 Northwest 4th Avenue, Portland, OR 97209-3807
Phone: (503) 228-6868 
Known for their dim sum · ginger chicken · barbecue pork · pot stickers ‎	
8:00 PM	Depart Fong Chong Restaurant  		
8:15 PM	Arrive Embassy Suites