Our billboard campaign which focuses on building brand awareness and promoting our National Plants of the Year continues to expand. In 2019, we will have 95 billboards across North America in 32 major metropolitan markets, generating over 137 million impressions over the course of 13 weeks.
This map indicates the number of billboards we have in each market.
Listed below are the states and provinces where we will have billboards. Some will be traditional billboards, and others
will be digital signs that rotate throughout the day with other advertisers.