Proven Winners IGC Webinar Series
Grow your staff expertise with continuing education opportunities. Our FREE webinar series provides garden center owners, managers and staff with tips and tools to leverage key marketing programs and tools to engage and connect with consumers. All sessions are recorded, so you can watch at your leisure!
2025 Proven Winners Winter Retail Webinar Series
Driving Knowledge, Relevance and Revenue With ConnectSpace™ Tuesday, February 11 Hosts: John and Souny Kennedy, BoomerWrangle Panelists: Kyle Burright, Farwest Landscape Rex Andersen, Town & Country Gardens Erin Nyhus and Sarah Polzin, Down to Earth Garden Center Bobby Lewis and Miranda O'Toole, Meadows Farms What You'll Learn Leveraging the right tech tools can help take your company from good to great. To help you and your team stay connected and improve efficiency, Proven Winners has added an invaluable resource to the Connect+® marketing program: ConnectSpace™! With a complete collection of workplace solutions to streamline communication and education, the ConnectSpace intranet platform offers time-saving applications, intuitive design and an easy user experience that has already been successfully adopted by nearly 50 IGCs in the Proven Winners family. Join a few of these early adopters during this 1.5- hour webinar as they share how leveraging this technology has been a complete game-changer for their businesses by saving countless hours while adding countless dollars in revenue. The architect of ConnectSpace, Souny Kennedy, also be on hand to teach you how to best customize the platform to meet the individual needs of your truly unique independent garden center. Whether you're 15, 50 or 150 employees strong, ConnectSpace can meet you where you are and help you grow engagement and profits to where you want to be in 2025 and beyond. |
– 2 p.m. ET
2024 Proven Winners Winter Retail Webinar Series
Thursday, Sept. 12 – 2 p.m. ET Liz Lark-Riley, Mahoney's Garden Center Michael Fiore, Smith's Gardentown Paul Abugattas, Colonial Gardens Increase Your Customer Base: Expand Your Reach & Connect With Gen Z Listen as three of the 2024 Top 100 Independent Garden Centers discuss strategies, tactics and ideas to reach Gen Z shoppers and expand your customer base. Learn how they made the Top 100 Independent Garden Centers List and how the right targeted marketing, events and advertising can both captivate younger generations and reach new customers of all ages. |
Wednesday, February 14 John Kennedy, BoomerWrangle Batter Up! It’s Time for Your Team to Have Spring Training Coming out of the winter and gearing up for spring can be a little difficult for the first few weeks. Returning staff and rusty stuff, along with new employees and new tools are in need of sharpening, and John Kennedy is prepared to help get your IGC and your team ready to “play ball” for the new season. Just like in baseball, you should get "back to basics" and slowly increase their speed and skillset. John will provide you with the top three elements of a successful spring season—Education, Engagement, and Enthusiasm. You will want to hit the ground running in 2024 and this Proven Winners webinar will set you and your team up for success in 2024. |
Thursday, February 22 – 2 p.m. ET Katie Elzer-Peters, The Garden of Words AI for IGCs: Use Cases for Business Growth and Traps to Avoid Get a refresher on where generative AI tools stand in early 2024 and learn how to use these tools (or not use the tools) to streamline marketing and communications activities. We'll take a look at integrated tools in popular marketing programs like Shopify and Klaviyo, and explore use cases for LLMs (large language models) like ChatGPT. We'll send you a draft AI policy and resources for training your staff. Finally, we'll spend a few minutes discussing what AI means for traditional marketing and the human touch, and how to stand out in a sea of bots. |
– 2 p.m. ET
Past Webinars
