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National Consumer Campaign

Reaching 21 Million Households

The national campaign consumers will see in their magazine this spring season will feature the national combination for the year Bahama Beach. The national combination will also be featured prominently in our FREE Gardener's Idea Book—which is sent to each consumer who responds to our advertising campaign. Last year 600,000 idea books were sent to gardeners throughout the US and Canada, in addition to being shared at gardening presentations, Master Gardener’s meetings, and at many other gardening events. Be sure to order the plants you’ll need to create Bahama Beach next spring. Also check out our national combinations from previous years—these are other Proven Winners combinations that will help your customers bring color to their homes all season long.

 

Sprilled Wine® Weigela
Lush ad
Will run in the following publications:

  • Fine Gardening

OSO Easy® Rose
Rebel ad
Will run in the following publications:

  • Fine Gardening

Fire Light® Hydrangea
Show-Off ad

Will run in the following publications:

  • Fine Gardening
  • Michigan Gardening
Incrediball® Hydrangea
Prodigy ad
Will run in the following publications:

  • Better Homes & Gardens
  • Country Gardens
  • HGTV Magazine
  • Northern Gardener

Sonic Bloom® Weigela
Humdinger ad
Will run in the following publications:

  • Better Homes & Gardens
  • Country Gardens
  • Kansas City Gardener
Bobo® Hydrangea
Halfling ad

Will run in the following publications:

  • Better Homes & Gardens
  • Inspirations
  • Martha Stewart Living
  • Canadian Living
  • Fleurs, Plantes, et Jardins
  • Chicagoland Gardening - Resource Guide
  • HGTV Magazine
  • Northern Gardener

Spilled Wine® Weigela ad
Will run in the following publications:

  • Fine Gardening
  • Food and Drink
  • Indiana Gardening
  • Iowa Gardener
  • Michigan Gardening
  • Missouri Gardener
  • Ohio Gardener
  • Pennsylvania Gardener

Oso Easy® Roses
Rebel ad
Will run in the following publications:

  • Canadian Living
  • Chicagoland Gardening
  • Kansas City Gardener
  • Michigan Gardener
  • Minnesota Gardener
  • Northern Gardener
  • Wisconsin Gardening
 Bloom-A-Thon® Azalea
Enchantress ad
Will run in the following publications:

  • Alabama Gardener
  • Arkansas Gard3ener
  • Georgia Gardening
  • Kentucky Gardener
  • Louisiana Gardener
  • Mississippi Gardener
  • Oklahoma Gardener

'Sweet Summer Love' Clematis
Will run in the following publications:

  • Fine Gardening Outdoor Ideas
  • Fine Gardening
  • Sunset Magazine
  • Garden Making
  • Michigan Gardener
  • Tennessee Gardener

Invincibelle® Spirit Reblooming Hydrangea - Overachiever ad
Will run in the following publications:

  • Better Homes & Gardens
  • Country Gardens
  • Martha Stewart Living
  • Food and Drink
  • Chicagoland Gardening
  • Indiana Gardening
  • Iowa Gardener
  • Michigan Gardener
  • Michigan Gardening
  • Minnesota Gardener
  • Missouri Gardener
  • Northern Gardener
  • Ohio Gardener
  • Pennsylvania Gardener
  • Wisconsin Gardening
Let's Dance® Hydrangea
Workhorse ad
Will run in the following publications:

  • Alabama Gardener
  • Arkansas Gardener
  • Carolina Gardener
  • Georgia Gardening
  • Kentucky Gardener
  • Louisiana Gardener
  • Mississippi Gardener
  • Oklahoma Gardener
  • Tennessee Gardener
  • Virginia Gardener

Fire Light® Hydrangea
Will run in the following publications:

  • Chicagoland Gardening
  • Fine Gardening
  • Indiana Gardening
  • Iowa Gardener
  • Michigan Gardener
  • Minnesota Gardener
  • Missouri Gardener
  • Northern Gardener
  • Ohio Gardener
  • Pennsylvania Gardener
  • Wisconsin Gardening

Double Take Quince
Survivalist ad
Will run in the following publications:

  • Alabama Gardener
  • Carolina Gardener
  • Georgia Gardening
  • Kentucky Gardener
  • Louisiana Gardener
  • Mississippi Gardener
  • Oklahoma Gardener
  • Tennessee Gardener
  • Virginia Gardener

Bloomerang® Reblooming Lilac
Two-Timer ad
Will run in the following publications:

  • Inspirations
  • Martha Stewart Living
  • Canadian Living
  • Fleurs, Plantes et Jardins
  • Kansas City Gardener

   

Lo & Behold® Buddleia
Charmer ad
Will run in the following publications:

  • Inspirations
  • Southern Living Magazine
  • Sunset Magazine
  • Alabama Gardener
  • Carolina Gardener
  • Virginia Gardener
   

See Radio and Trade Advertising in the more area in the left column.

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