National Consumer Campaign

Reaching 51 Million Households

The national campaign consumers will see in their magazine this spring season will feature the national combination for the year. The national combination will also be featured prominently in our Gardener's Idea Book —which is sent to each consumer who responds to our advertising campaign. Last year 400,000 idea books were sent to gardeners throughout the US and Canada, in addition to being shared at gardening presentations, Master Gardener’s meetings, and at many other gardening events. Be sure to order the plants you’ll need to create the next national recipes for spring, summer and fall. Also check out our national recipes from previous years—these are other Proven Winners that will help your customers bring color to their homes all season long.

Magazine	Issue	Circulation
Southern Living	April	2,800,000
Good Housekeeping	March	491,212
HGTV	April	1,200,000
Magnolia Journal	February	1,200,000
Fine Gardening	Mar/Apr	107,886
Country Living	April	1,385,566
The English Garden	April/May	21,000
Traditional Home	Mar/April	869,708
		8,075,372
CANADA
House & Home	January	212,649
Maison & Demeure	January	22,745
The Prairie Garden	March	2,500
Garden Making	Spring	10,000
Garden Inspiration	At Show	50,000
Food and Drink	Winter	587,846
H & G Showplace	Spring	565,000
		1,450,740

At Last^® Roses Scentologist ad	Lo & Behold^® Buddleia Charmer ad	Fire Light^{^®} Hydrangea Show-Off ad
Oso Easy^® Roses Rebel ad	Bloomerang^® Reblooming Lilac Two-Timer ad